PCO e MICE. What they are and why it is essential to rely on experts.

MICE
It is the acronym (Meetings, Incentive, Congress, Events) which refers to the organization of travel related to conferences, fairs, events, congresses and incentive travels (incentive travels for employees of a company and for the loyalty of clients).

PCO
It means Professional Congress Organizer or translated into Italian Professional Congress Organizer. Congress events are very complex from an organizational point of view. For this reason, there are many figures involved in their realization. The PCO is the one who deals with every aspect related to the organization of events, in practice the deus ex machina of congresses.